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Brazil President Luiz Inácio Lula da Silva stated that, if it were up to him, online betting companies would be shut down.
During a livestream on Sunday, he said he had met with “eight victims of online betting”. To reinforce his criticism of the sector and in an attempt to win over conservative voters, he pointed out that one gambler had made 1,400 instant fund transfers (Pix) to a betting site. Lula criticised the Central Bank for failing to detect such a high volume of transactions to a single company.
However, that responsibility does not lie with the Central Bank. It is the role of the Secretariat of Prizes and Bets to monitor and regulate the sector. Betting companies submit detailed daily reports on bettors’ financial transactions with the sites. A specific module within Brazil’s betting management system detects recurring transfers.
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The Genesis Invitational, which Max Homa took down after a shoot-off with Tony Finau, attracted 10.79% of the wagers on Bodog this past weekend. Homa is intimately familiar with the course where the tournament is played, the Riviera Country Club, and has been a regular on the greens since he was two years old. With his Genesis win, Homa joins Bubba Watson as the only two players to take a Riviera victory with a bogey-free final round since 1990.
The NBA action returned to Bodog’s list next, with three games getting more than 10% of the wagers. Next, the NCAA’s Michigan vs. Ohio State game was popular with gamblers, as 9.07% of the bets on Bodog were placed on this game. Third-place Michigan handed fourth-place Ohio State a loss, walking away with a 92-87 win to improve to 16-1. Novak Djokovic vs. Daniil Medvedev in the Australian Open attracted 8.58% of the bets as Djokovic swept three sets. The last of the top-ten events on Bodog flipped back to the NBA, with the Sacramento Kings/Milwaukee Bucks and the Golden State Warriors/Charlotte Hornets games getting 7.63% and 7.5%, respectively.
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HLTV corroborated this, highlighting its editorial tone as adult-oriented.
The ASA reviewed whether the ads were directed at under-18s through their placement or content. Its rules prohibit advertising through media where more than 25% of the audience is likely to be under 18.
While the audience data did not conclusively define the website’s age demographics, the regulator noted small percentages of under-18s in HLTV’s social channels but found the website’s content and presentation clearly targeted adults.